
At K Show 2025, SABIC will unveil innovative solutions to help customers develop products that have an impact in everyday life, in line with SABIC’s theme for this edition: “Connecting Everyday Life”.
To highlight customer collaborations
SABIC will share an immersive customer experience in its booth, displaying how its innovative materials and design expertise intersect to help improve home and work environments as well as many other aspects of people’s daily lives, from transportation to shopping and healthcare.
The SABIC booth will showcase customer collaborations, uniting its solutions across markets and featuring initiatives represented by TRUCIRCLE™ and BLUEHERO™. Through engaging storytelling and dynamic displays across industries, visitors will be able to explore five core experience areas: LIVE, MOVE, WORK, SHOP, AND CARE – each representing everyday life moments